Lamborghini's record-breaking first half of 2024: Sales soar by 14.1%
Lamborghini summarises the first half of 2024. One thing is sure – it has never been this good.
Lamborghini has been experiencing consistent sales growth for several years. Between January and June 2024, the Italian brand set another record, delivering 5,558 cars to customers – a 14.1% increase compared to the same period in 2023.
The Italians also boasted an operating profit of €458 million and a company profitability of 28.2%.
We are extremely proud of the results we achieved in the first half of 2024. We are going through a pivotal phase, supported by the largest investment in the company's history, with the main objective of expanding our product offering. This process demands significant resources, yet these efforts are essential to sustain our growth and ensure that Automobili Lamborghini continues to innovate and lead in the luxury super sports car sector – said Stephan Winkelmann, President and Chief Executive Officer of Automobili Lamborghini.
Lamborghini cars were most popular in the United States (1,621 units), Germany (595), the United Kingdom (514), and Japan (354). The SUV Urus remains the brand's biggest hit.
